Featured

Thinking Green Business? Think About GREENERY Everywhere!

Products with sustainability claim on-pack accounted for 16.6% of the market in 2018. They increased share from 14.3% in 2013, delivered nearly $114 billion in sales, up 29% from 2013. Most important, products marketed as sustainable grew 5.6 times faster than those that were not. In more than 90% of the CPG categories, sustainability-marketed products grew faster than their conventional counterparts. But is sustainability just limited to product manufacturing, marketing, and branding? Here are some key points.

Featured

Indian Bio-fertilizer Industry Should Aim Higher Post Pandemic Scenario

The biofertilizers market is estimated to be valued at USD 2.3 billion in 2020 and projected to reach USD 3.9 billion by 2025, recording a CAGR of 11.6% during the forecast period. The market is driven primarily by the increasing organic farmland as well as the rising acceptance of biofertilizers among farmers. Can India aim to be a significant market driver?